Last Updated: June 1, 2025
Santa Cruz Connect ("we," "our," or "us") is committed to protecting the privacy and security of your information. This Privacy Policy describes how we collect, use, share, and safeguard your information when you use our website, santacruzconnect.com, and related services (collectively, the "Service"). Our platform serves as a community resource designed to support local businesses throughout Santa Cruz County, connecting businesses with each other and with local residents and visitors. We provide a public directory of businesses, community events, job postings, volunteer opportunities, and special offers. By accessing or using our Service, you agree to this Privacy Policy.
If you do not agree with our policies and practices, please do not use our Service.
We collect several types of information from and about users of our Service, including:
When businesses register with Santa Cruz Connect, we collect information about the business, which may include:
•Business name, address, phone number, and email address
•Business website URL and social media profiles
•Business description, services offered, and hours of operation
•Business category and subcategories
•Photos, videos and images related to the business
•Special offers, events, or promotions the business wishes to share
This business information is collected with the understanding that it will be published publicly in our directory to help promote local businesses to the Santa Cruz County community.
We also collect personal information about business owners, managers, or representatives who register their businesses with our Service. This may include:
•Name, email address, and phone number
•Job title or role within the business
•Login credentials (username and password)
•Communication preferences
Unlike business information, this personal information about owners and managers is not published publicly in our directory. It is used for account management, communication, and verification purposes only.
When you interact with our Service, we may automatically collect certain information about your equipment, browsing actions, and patterns, including:
•Details of your visits to our website, including traffic data, location data, logs, and other communication data
•Information about your computer and internet connection, including your IP address, operating system, and browser type
•Information collected through cookies, web beacons, and other tracking technologies
We use the information we collect about you or your business for various purposes, including to:
•Create and maintain your account
•Provide, maintain, and improve our Service
•Publish business listings in our public directory
•Process and fulfill your requests
•Send administrative information, such as updates to our policies
•Send promotional communications, such as special offers or newsletters, if you have opted to receive such communications
•Respond to your comments, questions, and requests
•Monitor and analyze trends, usage, and activities in connection with our Service
•Detect, prevent, and address technical issues
•Protect the rights, property, or safety of Santa Cruz Connect, our users, or the public
The primary purpose of Santa Cruz Connect is to create a public directory of local businesses in Santa Cruz County.
Business information provided during registration (excluding personal information of owners/managers) will be published publicly in our directory and will be accessible to anyone who visits our website.
We may share your information with third-party vendors, service providers, contractors, or agents who perform functions on our behalf, such as hosting, data analysis, payment processing, email delivery, and customer service.
We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your information.
We may share your information with third parties when we have your consent to do so.
We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. All information you provide to us is stored on secure servers behind firewalls. Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our website. Any transmission of personal information is at your own risk.
We use cookies and similar tracking technologies to track activity on our Service and hold certain information.
Cookies are files with a small amount of data which may include an anonymous unique identifier.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.
You may update, correct, or delete your account information at any time by logging into your account or by contacting us. Note that we may retain certain information as required by law or for legitimate business purposes.
You may opt out of receiving promotional emails from us by following the instructions in those emails. If you opt out, we may still send you non-promotional emails, such as those about your account or our ongoing business relations.
If you are a California resident, California law may provide you with additional rights regarding our use of your personal information. To learn more about your California privacy rights, visit [California Consumer Privacy Act (CCPA)].
Our Service is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information.
We may update our Privacy Policy from time to time. If we make material changes to how we treat our users' personal information, we will notify you through a notice on the website home page and/or via email. The date the Privacy Policy was last revised is identified at the top of the page. You are responsible for periodically visiting our website and this Privacy Policy to check for any changes.
If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:
Santa Cruz Connect
1514 Brommer St. Santa Cruz, CA 95062
831-332-3802
[email protected]
Thank you for trusting Santa Cruz Connect with your information as we work to support and strengthen our local business community in Santa Cruz County.